UPDATED: DECEMBER 2018
(First, read my affiliate disclosure.)
For those of you who have done a lot of agonizing over which organic formula is safest for your baby, and ultimately chose a European brand like Lebenswert, HiPP, or Holle formula, you’ve probably also struggled to find a legitimate and reliable source for those products. Turns out lots of you are Googling: Where to buy European formula?
Several years ago, I began a screening process to find a trustworthy online vendor from whom my readers and clients could confidently buy European baby formulas. My exhaustive search first led me to Little World Organics, and I set up an affiliate relationship with LWO.
Because your babies have such healthy appetites for this Good Stuff, and LWO sells out on many days, I’ve done some more digging, and I have good news–I’ve vetted another U.S.-based vendor who sells these brands that are, in my opinion, the best baby formula on the market. I’m happy to introduce Organic Start (formerly Organic Munchkin).
Where to Buy European Formula
If it were my baby, I would purchase from Organic Start’s special wholesale site, which offers deep discounts on bulk orders.
(2017 update: I’ve vetted (and affiliated with) a third European formula retailer: BabyKind Market.)
Here are the reasons that I consider Organic Start the Good Stuff:
1) Organic Start’s founder, Peter, is a health-minded father of triplets. As infants, his children didn’t respond well to the many formulas that he and his wife tried; the babies were chronically fussy and agitated. Everything changed for the better when they found HiPP and Holle formula. Organic Munchkin grew out of their mission to get the best formula to the U.S. to feed their own babies.
2) Peter is from a family of importers, so he’s able to effectively source large quantities of formula directly from Europe. He sent me documentation to verify the supply chain.
3) Organic Start carries our top picks for the best European formulas –Holle, Lebenswert, and HiPP– and ships six days a week. They maintain enough supply to fulfill hundreds of orders a day.
4) Organic Start is based in Astoria, New York. If you contact them, you’ll get a response quickly and from someone whose first language is English rather than German, French, or Mandarin (as was the case with some of the other company reps I talked with.)
Please note that Gimme the Good Stuff is not responsible for the quality of either the formula itself or the experience of ordering from Organic Start (Munchkin). I am simply saying that based on my research, if I were buying a European formula for my own child, I would feel comfortable getting it from Organic Munchkin in addition to Little World Organics and BabyKind Market.