Healthiest Olive Oil Guide
Written by:
Suzanne Weaver-Goss

How to Pick the Healthiest Olive Oil

For decades we’ve known about the benefits of the “Mediterranean diet” (fresh fruits and veggies, fish, whole grains, red wine, and olive oil). Modern science tells us that of those foods, olive oil appears to have perhaps the biggest impact on our health–but not just any olive oil!
Yes, we should always buy organically grown, extra virgin oils (EVOO), but that is far from the whole story when it comes to selecting the healthiest olive oil.
Read on for tips on buying the healthiest olive oil, our very favorite brands, and how to eat it to ensure you’re enjoying all of the health benefits this super food offers!
High Phenols Mean the Healthiest Olive Oil
What we should really be seeking in our olive oils is those that have high levels of health-producing high-phenolic compounds. Two of the very best are oleocanthal, a natural anti-inflammatory agent, and oleacein, a potent antioxidant.
Some of the benefits of polyphenols include:
- Reduction of “bad” cholesterol.
- Treatment of inflammatory conditions, such as asthma.
- Lowering blood pressure.
- Protection against cancer.
As you can tell, high-phenolic olive oils are not only food, they are also medicine. But polyphenols degrade over time, so the higher the parts per million (ppm) of polyphenols is at bottling, the more polyphenols will remain in the bottle over time.
Optimally, you want olive oil that is less than one year old, but when properly stored (cool, dark place–but not the fridge), you could stretch that a bit if the ppm is very high to start with. The oil should also be bottled in dark glass to discourage UV degradation.
How to Identify High-Phenol Olive Oil
High-ppm olive oil has a pleasant peppery after-taste. If your olive oil has absolutely zero peppery burn to it, it’s likely that it has very low polyphenol levels, and is thus not the healthiest olive oil (although still not harmful).

There is an age-old custom of tasting the olive oil and seeing if it’s a one-cough, two-cough, or three-cough olive oil. Sensors found mainly in the human throat—but not the mouth—latch on to a chemical found in high-ppm olive oils. Coughs can indicate high phenolic content. This “cough test” is probably the easiest way to tell if the oil you’re eating has a high phenol level.
It is important to note that phenolic content will vary from year to year from the same manufacturer. However, if you buy a good quality brand of olive oil, it should have high polyphenols. Some olive oil manufacturers publish their ppm scores and/or harvest dates either on the bottle or online. These are typically the healthiest olive oils.
Is the Healthiest Olive Oil Filtered or Unfiltered?
There is one last consideration to keep in mind when selecting the healthiest olive oil–and this is filtered versus unfiltered oil. Unfiltered oil retains minute particles of the fruit in the oil. These particles can contain certain beneficial nutrients. But those particles of fruit also rot, causing the oil to lose polyphenols much more rapidly than filtered oil might.
Bottom line: if you can get very, very fresh unfiltered olive oil, you may gain some health benefits. But if you, like most of us, don’t have access to super fresh oils, it’s probably better to stick with filtered oils.
Best Stuff
Organic Olea True
Polyphenol level: 800-1,300 ppm

Good Stuff
In addition to Olea Blue, there are a few other small brands that are doing it right. We’ve listed the polyphenol levels next to each one so that you can compare them more easily. Each of these is organic and extra virgin.
Apollo
Polyphenol Level: 500 to 800 ppm

Sister Julie’s
Polyphenol Level: 600-800 ppm

Living Tree
Polyphenol Level: 400-800 ppm

McEvoy Ranch
Polyphenol Level: 500 to 800 ppm

OlioCru
Polyphenol Level: 500-600 ppm

Okay Stuff
It’s difficult to evaluate this category because it involves several “supermarket” brands of olive oil. These companies produce very high volumes of oil, and it’s nearly impossible to tell from batch to batch exactly what is in any bottle.
So while the following olive oils or often healthful , the ppm counts and content are not necessarily consistent over time. None of these is likely to be one of the healthiest olive oils on the market, so we really can only call them Okay Stuff.
Also, be cautious of brands that do not print each bottle with a harvest date and/or test results for polyphenols.
Because heat causes immediate degradation of polyphenols, we recommend using the following brands for cooking, and eating the Good Stuff brands raw.
Sneaky Stuff
Many olive oils that claim to be EVOO are not in fact extra virgin, and some even mix their olive oil with less expensive oils like sunflower oil (these will still be labeled as extra virgin olive oil!). Tests can determine if oils are mixed or not. They can also tell if an oil is extra virgin or not. One such test, conducted by U.C. Davis, found that the following “100% EVOO” brands failed to meet the standards.
- Bertolli
- Carapelli
- Colavita
- Star
- Filippo Berio
- Mazzola
- Mezzetta
- Newman’s Own
- Safeway
- Whole Foods

The above categorizations are the results of our own in-house research. It is by no means an exhaustive list. There are thousands of olive oil manufacturers in the world.
One good way to sample a wide variety of quality olive oils is to join the Fresh Pressed Olive Oil Club.
Does the Healthiest Olive Oil Taste Good?
Because flavor is subjective, we are not reviewing for it in this guide. We have tried almost all the oils in the Good Stuff categories, and although each has a unique flavor, they are all pretty yummy! I admit that when I taste an oil with no peppery aftertaste these days, I just don’t want to eat it! I’m ruined from working on this guide for the last several months and becoming exposed to so many delicious oils.
We look forward to hearing your feedback as you try the healthiest olive oils and enjoy the benefits!
To your health,


Suzanne, Certified Holistic Health Coach
Note: This article contains affiliate links or sponsored content, which means that if you make a purchase, we may earn a commission. We only recommend products that meet our strict standards for non-toxicity and that we use (or want to use!) ourselves. Thank you so much for supporting the brands that make Good Stuff!
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35 responses to “Healthiest Olive Oil Guide”
HI! I love the great information on your site! Wondering if you have any info on https://thrivemarket.com/p/thrive-market-organic-extra-virgin-olive-oil.
I love shopping THRIVE and would love to support their brand if the polyphenols add up.
Thanks in advance!
Organic extra virgin is a great choice but I don’t know the polyphenol levels. The older the oil is the less polyphenols.
What oil is recommended for cooking with then? Anything that is liquid (meaning, not coconut oil) and easy to put in a pan in a pinch?
I haven’t found a vegetable oil that I am comfortable with. Coconut oil or ghee or the only ones that I feel comfortable with. Or olive oil at low heat.
Thank you for this great information
We use the Cosco brand Kirkland USDA Organic
Extra Virgin. Would you recommend this one?I’m curious about this one as well!!
Yes, Cosco brand is extra virgin but I don’t know the polyphenol levels.
Great article, Suzanne! And thank you for bringing attention to the health benefits of polyphenols and their relation to an oil’s longevity and pungent flavor. With an increased awareness of the benefits of polyphenols, we found it important to state this information when available from our producers on our product pages on Olive Oil Lovers. While it’s not a required parameter in testing for authenticity, it is something more producers are testing as a quality parameter as more consumers look for high phenolic oils. And also thank you for addressing the difference between filtered vs. unfiltered olive oils – something that often confuses consumers. An unfiltered oil such as an early harvest Nuovo is excellent, as long as it’s consumed fresh and within a few weeks after opening; otherwise, as you said, stick to the unfiltered stuff for a longer shelf life.
You are welcome!
Thoughts on Braggs Organic EVOO first cold pressed? This is all we use. Thanks!
Yes I have the same questions! Thanks !
Briggs is probably ok because it is a pretty good company, however I don’t know what the phenol levels are.
Recommending to cook olive oil is unhealthy and does not fall in line with this website. OO does not have a high smoke point and when you cook it, you oxidize the fatty acids which contribute to a high # of LDL cholesterol and other inflammation in the body.
-also, thank you…I’ve been waiting for this guide for a whileYes, I do know this. I cook on low heat. I have not found another oil that I am comfortable cooking with but I do use ghee.
In the “Bottom line:” section, did you mean to end the sentence with: better to stick with “filtered” instead of unfiltered, since filtered would last longer due to less particles subject to rot? Sorry, I’m confused and thinking maybe a typo? KIND THANKS for your articles and product recommendations. VERY helpful and informative. Thanks for all the work you guys do researching products.
It is not a typo but it can be confusing. You actually want the filtered because it oxidizes more slowly. Olive oil like many healthy foods is best when it’s first harvested and made. It begins to oxidize immediately so if you buy the filtered you don’t have to worry as much about the particles that are subject to rot. Does that make more sense?
[oh. then it is a typo. ^ please check again and you’ll see. thx for the question and clarification!]
Excellent article. Love the Apollo oil! My mom orders that, and purely for taste. 🙂oops, you were right! That last sentence did say “unfiltered” when I meant “filtered.” Thanks for noticing!
From what I gather, robustness in an olive oil indicates polyphenol content. That being said, I noticed that rather inexpensive Pompeian Extra-Virgin Robust Olive oil is VERY robust and peppery. Can I pretty much assume the polyphenol content is high?
(Not on topic of above comment) Speaking of “sneaky stuff”, the description of Olea True conveniently lacks the ounce size, and even when magnifying it the ounce size is blurry. Instead, on their site they list the ounces in weight, which is pretty comical.
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